Wednesday, 30 September 2009

Beer Man Floor

BrewDog, a brewery in Scotland has developed a new beer, Tokyo*, which weighs in at an eye-watering 18.2% alcohol content. Unsurprisingly, the brewer has come in for a bit of stick from anti alcohol abuse groups who claim that such a drink would encourage binge drinking. Given that each bottle contains 6 units of alcohol, this is not an unreasonable assertion. In a beautiful inversion of logic however, BrewDog argues that this would in fact help combat binge drinking because people would drink it in smaller quantities. Genius! I think this calls for a beer...

No comments: